Martha Inc.: The Incredible Story of Martha Stewart Living Omnimedia

By Christopher M. Byron.

Martha Inc.: The Incredible Story of Martha Stewart Living Omnimedia

Description

Martha Stewart has generated an enormous following by establishing herself as the leading authority for all things domestic and in the process created a multimillion-dollar enterprise and a personal net worth of nearly $2 billion. As one of the most successful self-made female business owners in American history, Martha Stewart is a topic of interest for fans, business professionals and would-be entrepreneurs alike.Martha Inc. tells the compelling story of how this complex woman created an empire on domesticity and examines her business inside and out. Through an engaging narrative by popul...

ISBN(s)

0471123005, 9780471123002

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