Business Research Methods: A Managerial Approach

By A J Veal.

Business Research Methods: A Managerial Approach

Description

A brief introduction to business research methods designed for undergraduate and postgraduate subjects in that area. The book is written in an easy-to-read style and assumes the reader has no prior research or statistics knowledge. It provides a broad overview of a range of contemporary business research methods. - from Amzon

ISBN(s)

1741032539, 9781741032536

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